Category: Corporate Life

  • How to Case: An Overview

    We’ve all been there – trying to break into consulting, but the #1 obstacle in your path is that terrorizing case. It can be such a new and intimidating way of interviewing at first. At least for us, and you may agree, you cannot just learn how to case in class. You need a step-by-step guide or how-to tutorial to explain the process. Then, you simply have to practice over and over again to feel confident (easy enough, right?). However, the important part about casing is setting yourself apart from the crowd of other interviewees going through the same process! As you case, you are aiming for consistency and growth, not the usage of the same standard framework everytime you case. Rather, you should reflect on your feedback and learn how to implement it with each new case. Every time you case you will be doing something new, so rather than trying to be perfect, try to analyze the core bit of the case. Be interested and willing to adjust to the new situation and learn the problem! 

    This overview is going to take you through the core aspects of the case with a few tips. Since apps are around the corner, we wanted to share these tips with you! Remember, you cannot do a case if you do not know the structure of it!!! You must master these basic principles before you can fully conquer the case, so get at it! But, one second. Before you get into the case, we wanted to provide you with an example of how we set up our sheet of paper before a case. So, here you go!

    The main parts of the case are as following:

    1. The Prompt
    2. Read Back
    3. Clarifying Questions
    4. Framework
    5. Quant/Qual Analysis
    6. Conclusion

    1. The Prompt

    The Prompt can be either 1) interviewer-led (you get a whole boatload of info) or 2) interview-ee led (you get very little contextual info). On your piece of paper, write down everything, even if it’s a one line phrase of “Your client is interested in pursuing XXX.” Get used to jotting down notes fast as the interviewer will be speaking at a regular conversational pace. 

    1. The Read Back

    Do not forget to do this! First start with an “Oh this seems really interesting, I haven’t heard of XX before, but I am excited to solve this with you!” or “This is super cool, I actually have done XX!” It is always good to add a personal touch or show some personal connection to the prompt (remember, find ways to stand out!). Then, restate ALL of the information verbatim. This is crucial because if you’re missing something important, the interviewer will clarify. 

    1. The Clarifying Questions

    After you read back the prompt, you want to ask some clarifying questions. These are questions that can help you better understand the problem or the client. You typically want to ask 4-5 questions max. Sometimes it will flow naturally, other times it will not, but you HAVE to ask at least 2-3. Some examples of questions are: “Why are we pursuing XX?”; “Is this problem occurring across the market?”; “Are we based only in a particular region or across the globe?”; “Would acquiring this company allow us to develop synergies in X that we are curious to explore?” This isn’t an exhaustive list by any means, but it gives you a place to start as you begin your casing journey. 

    But, your final question should always be: “Are there any other objectives we would like to pursue?” Although not always the case, some cases have an additional motive that you may not otherwise realize unless you explicitly ask the interviewer. 

    1. The Framework

    Okay, we know that was a lot, but you got this! We are now into the meat of the case. Going into the framework you want to ask: “Do you mind giving me some time to lay out my initial thoughts?” This should really take 1:15 minutes, 1:30 max. And, you NEED at least 3 proper “buckets” although using that jargon is bad and feels bot-ish. Rather, when you are explaining your ideas later, consider using phrasing like “There are three main areas I want to focus on.” You’re probably wondering what these three “buckets” could even be, so here are some ideas. If you have a profitability case, you could do profit, market, and a creative bucket (Dawson usually does expansion/innovation capabilities). If you are investigating a new market, you should have a market sizing bucket.

    The largest and MOST important consideration is that every case is unique so you have to fit the ideas around the problem, don’t smash a profitability framework on a market entry case. This is immature and shows you are not fully paying attention. Also, there is no “right answer” with your framework. The interviewer wants to see you consider all important aspects of the situation at hand, employ problem solving skills, and organize ideas strategically. 

    Before you start explaining everything within your buckets, you need to lay out the general overview. Start with, “Ok, I would like to investigate, A then B and then C.” It should be progressive. For example, in a profitability case, it would make sense to first investigate the profit of an item, then the market we are selling in, and lastly, creative ideas to grow. Remember, the interviewer can’t see your paper or read your mind. You need to communicate your thoughts clearly and concisely. Give them the roadmap for your framework before you start throwing a million ideas at them. Next, you should start explaining the ideas within each bucket. Overall, do not see this as a case, see it as a fun exploration of ideas and conversation exploring a concern.

    Tip: interlace your own experiences. Mention things about your experience or background that show why you think a certain way. You want this to feel conversational. Connect with the case and the interviewer.

    1. The Quant/Qual Analysis

    Once you finish the framework, you should always take initiative and suggest where to investigate first. You might be correct in your instinct or they may want to completely re-direct the case. Just remember to consistently drive the case forward. Regardless, the interviewer will now have some qualitative and quantitative questions for you.

    Quant = math. Maybe you need to calculate the profit of an item or the amount of units you need to sell to breakeven. These calculations are never too complicated. However, if you are asked to calculate, say, the profitability, and you don’t have the values for revenue or costs, ask for them! The interviewer rarely provides you with all of the information you need. When going through the math, be extremely detailed. Before you start calculating anything, explain what process you’re going to take without using numbers. If you make a mistake in your layout, they can catch it. Once you start plugging in numbers, talk through the math and be specific. Remember, once again, the interviewer can’t see your paper. Once you have a number, first do a quick check to see if the answer seems reasonable in context. If you pass this gut check, ask “How does this sound?” The interviewer may or may not give you a clear response, but if you feel confident about the answer, move on and explain what you would like to consider next. 

    Tip: Circle the important numbers/answers so that you can incorporate them into your final conclusion.

    Qual = yapping and brainstorming. The qualitative section differs a lot from case to case. You may be asked to come up with a list of ideas on something (expansion opportunities, revenue generators, etc.). The key, regardless of what you’re asked to brainstorm, is structure. The interviewer is looking to see how you handle being put on the spot and assessing your ability to brainstorm in an organized manner. Don’t just start rambling on with any idea that comes to mind. Be concise and logical but show off your creativity. The interviewer may pressure you by asking you for another idea. Then, another. Another.. ANOTHER. But, do not get flustered because this is a way for them to push you. In general, don’t ask for time to lay out ideas, only do this during the framework or if a qual question is “please solve the hunger crisis in America” (which you will not get). The key for this part of the case is to show your ability to think on your feet and provide structured, creative thoughts. Again, continue to keep driving the case forward once you give ideas and engage with the interviewer.

    1. The Conclusion

    You did it! You have reached the end of the case. Now, the interviewer will ask you one of the following questions (or a similar variation): “So, the CEO is about to walk in, summarize your findings” or “The SVP accidentally runs into you on the elevator, what do you say?” 

    Your conclusion should be one-minute. Yes, this takes practice, but you want to learn to be concise and straight-forward. Lucky for you, we’ll give you exactly how to structure your five-part conclusion. 

    1. Say the conclusion: A ONE LINER. This is so important. Don’t restate the prompt because your client already knows the issue. Instead, show enthusiasm and clearly state your recommendation.
      1. Ex. “Yes, absolutely! I would recommend XYZ.”
    2. Elaborate on your recommendation with information from the case. Every question or detail is important! Make sure you use the case info to justify why you said XYZ.
      1. Ex. “Based on my analysis, I recommend X because…”
    3. Risks: mention some of the risks that accompany your recommendation. Get creative! You want to show critical thinking and proactivity.
      1. Ex. In a tourism case where you are opening a resort in another country, you could explain that a logistical risk is attracting tourists to the area. 
    4. Long-term/Next Steps: mention what you would do next or in the long-term. This could be more market research or you would investigate another aspect of the case (you can even pull from the buckets you made earlier in your framework). This can also be a way for you to show creativity.
      1. Ex. In a profitability case, if you only focused on increasing revenue, you could suggest exploring ways to mitigate costs or improving marketing. 
    5. Re-state the answer. End on a high note and say your recommendation one more time. You want to end the case with clarity and confidence. 

    There you have it! You made it through the case! Your attitude towards the case will make or break your interview. Approach it with confidence, positivity, and a way to learn and grow. It is impossible to explain everything about casing and provide all of our tips in one post. Please reach out if you have more specific questions or want more advice on how to case!

    BONUS: TIPS TO REMEMBER

    1. The interviewer is on your side! Engage the interviewer!
    2. You’re not competing with ANYONE. The case is an opportunity to show your experience and skills. 
    3. Don’t treat this as an interview, but rather as a real-life scenario in which the interviewer is your client and you’re trying to help them. 
    4. Explain everything – they want to see how you think!
    5. Drive the case!
    6. Add your own experiences into the mix!
    7. It’s okay if you make mistakes! (Lowkey) The interviewer wants you to make mistakes so that they can see how you respond to criticism or advice.

    The sheet below summarizes a lot of the advice we gave above (thank you, Dawson!).

  • Consulting to Law School: A Unique Journey

    Consulting to Law School: A Unique Journey

    Alex has become one of our best friends in college and is one of the most hard-working, fun, and dedicated people we know. Dawson met Alex through Corsair Society, an organization that supports top undergrads in pursuing a career in consulting. Saanvikha met Alex through Dawson when we were all working on a national fiscal policy challenge spring semester of junior year. Throughout the last year and a half, we have made so many memories (Wine and Spine book club, Monday night cooking, Chess Dawgs). Alex will be working at McKinsey & Company starting this August (and living with Dawson!) and then attend Harvard Law School in 2-3 years since he was accepted into their Junior Deferral Program. We thought Alex could offer some expert advice on his journey from UGA to consulting to, eventually, HLS. So, we couldn’t think of anyone better to write our second guest post! Enjoy!


    Going to law school has been my dream since freshman year of high school. Working in consulting was a much newer—yet nearly as intense—ambition that emerged during my sophomore year of college. If you had told me back then that I’d be accepted to both my dream law school and the top consulting firm in the world, I would’ve laughed before asking if you were serious. To some extent, it still doesn’t feel real—but I’m lucky enough that it is.

    My name is Alex Womack. I’m graduating from the University of Georgia with a BBA in Economics and a minor in German. You’ll get to know me better through the course of this post, so I’ll save some of the details for later. The highlights: after graduation, I’ll be joining McKinsey & Company before heading to Harvard Law School through their Junior Deferral Program. Outside of academics and career goals, I love music (both playing and listening), exercising, chess, pickleball, and watching Formula 1.

    In this post, I’ll walk through my journey to both law school and consulting and share the key takeaways I’ve learned along the way. I’ll start with my path to law school, then discuss how I got into consulting, and finally talk about how these two goals connect to my long-term plans.

    Alex winning Terry Student of the Year!

    Path to Law School

    As I mentioned earlier, law school has been my goal since high school. Because of that, I approached college with a clear goal and did everything I could to make it happen. I can only speak definitively about what I did, but here are the key things that worked for me:

    1. Focusing on Academics

    Unsurprisingly, law schools care about your grades. Law school is, at the end of the day, an academic undertaking, and a rigorous one at that. As such, they place a heavy emphasis on your academic record to see if you’d be able to handle the law school course load. Here’s what I think is most important:

    • Take rigorous and interesting courses.
    • Build strong relationships with professors (helpful for letters of recommendation and mentorship).
    • Study consistently and work hard in class.

    You typically only go through college once, so take full advantage of the time to learn and push yourself intellectually.

    2. The LSAT

    Though some law schools now accept other tests, I took the LSAT and can speak to that specifically. There’s no getting around it—you have to study. The LSAT tests a different style of thinking, and developing those skills takes time.  While it does seem difficult to stomach paying for preparation materials, every one point increase in your LSAT score can increase your scholarships or salary outcomes from law school by many multiples of that cost. I studied for longer than most and more sporadically, but at least six months before your actual test date is a good time to start, depending on how much time you can dedicate to studying.

    3. Getting Involved

    This was probably the most enjoyable part of my experience at UGA, and one that furthered me more than I thought. A lot of people make the assumption that to get into law school, you have to be involved in the stereotypical law school college organizations – Mock Trial, Law Reviews, Model UN, etc. While sometimes these organizations can help solidify (or dispel) interest in law school, it can also be helpful to find other areas that have to do with the type of law you would want to practice. For me, corporate law was the most appealing, so I joined business organizations. For me, having a confirmed interest in law from a more legal-oriented organization, and having a compelling reason to use the law from business organizations allowed me to have a compelling “why law school” in my essays and interview.

    4. Useful Resources

    I relied heavily on online tools and communities during my application process. A few that stood out:

    • PowerScore LSAT Podcast (especially their test prediction episodes)
    • 7Sage (great for practice questions and analytics)
    • Law School Data (for acceptance statistics and trends)
    • Spivey Consulting Podcast (insightful admissions advice)
    • Navigating Law School Admissions with Miriam & Kristi (an excellent inside look at the admissions process)

    My Journey into Consulting

    While I was involved in business organizations at UGA, I was exposed to many career paths I hadn’t previously considered. Consulting immediately caught my attention. The idea of solving complex business problems, working across industries, and working with similar high-performing peers was incredibly appealing.

    There are a ton of resources out there for breaking into consulting, but I’ll focus on my favorite part:

    The Case Interview

    My first case was during an actual interview for a pro-bono consulting group at UGA. Somehow, it worked out and I got in—but I wouldn’t recommend that strategy to anyone. Instead, I’d suggest starting with case books, YouTube walkthroughs, and sites like CaseCoach or PrepLounge to understand the format. Still, nothing beats live practice with a partner. Doing cases with other people teaches you how to think on your feet, explain your reasoning, and structure your thoughts under pressure.

    Casing can be intimidating at first, but it’s also a chance to have fun and simulate the kind of work consultants actually do. Preparing too early can lead to burnout, so I recommend timing your preparation so you peak right before interviews.

    Why both Consulting and Law?

    So, why both? I’m often asked how consulting and law fit together and whether pursuing both makes sense. Right now, my plan is to spend a few years at McKinsey; then, attend law school; and afterward, join a Big Law firm and work specifically in corporate law. My long-term goal is to make partner at a big law firm.

    Consulting gives me the opportunity to build strategic thinking, client management skills, and a strong professional network—all of which translate well to legal practice, especially in corporate law. It will also set me up well to understand the industries that I will later serve. 

    Of course, all of this is subject to change. Depending on how consulting, law school, and life go, I may decide to change my path. For now, though, this combination feels right for me.

    Conclusion

    Looking back, the two paths—consulting and law—might seem unrelated at first glance, but they’ve converged naturally for me. Law school was a long-held goal that shaped the way I approached college, from my academic focus to my extracurricular involvement. Consulting was a newer interest that offered me a way to explore business problems, develop practical skills, and work with incredible people. The decision to pursue both was to learn as much as possible, challenge myself, and keep as many opportunities open as possible.

    If you’re a student thinking about law school, consulting, or both, I hope this post helps. There’s no one-size-fits-all path, but investing in academics, exploring your interests, and staying open to new experiences can take you far. Along the way, make sure to make time for the things that keep you human, whether that’s playing music, going to the gym or for a run, or simply getting enough sleep. Through everything, I’ve learned that, despite ups and downs, hard work and effort can pay off, sometimes in ways you’ve never imagined.

    Thanks for reading!

    Alex

  • How We Broke Into Consulting

    How We Broke Into Consulting

    Consulting is one of those careers that several new college grads end up starting in, but no one quite knows what the job is (besides the fact that it pays well and connects to several sectors). MBB is an acronym for the three most “prestigious” firms in management and strategy consulting. They relate to optimizing overall business strategy and work with high-level clients including major corporations and in some cases, the federal government. The three firms are McKinsey & Company, Boston Consulting Group, and Bain & Company. Both of us are starting off at an MBB firm this year (Dawson at Bain Atlanta and Saanvikha at BCG DC). Our path to breaking into consulting was far from easy but also, both of us had pretty distinct journeys into consulting. Before we share a guide on how to break into consulting for a beginner, we wanted to give you a glimpse into our stories, so let’s jump right in.

    Dawson’s Story

    I stumbled haphazardly onto the field of consulting during the late fall of my sophomore year. By that point, I was becoming dissociated with being pre-med and having a crisis over whether being a doctor was right for me. Specifically, I was in class and saw that an organization on campus was recruiting for consulting. I thought it was interesting and shortly after, applied for the organization in our Terry College of Business and thought nothing of it. Well, I received an interview and had no idea what consulting was and had one week to prepare for case interviewing. I was recommended to read a book called Case in Point and had it shipped the next day. I went to our dining hall on campus at about 11pm and spent three hours reading it. I was enthralled and inspired at a job that is 50% problem solving and 50% talking to other people. The concept of working at 23 years old and ‘advising’ and identifying solutions was extremely tempting, especially instead of spending a decade more in school.

    Well, I got rejected. During my interview I said I didn’t want to become a consultant, and this was true, and that I would rather use the skills to develop for the future. I was bummed, but I left still thinking about consulting as a profession, especially since I was curious about doing an MD/MBA at the time (I know–very ambitious) to do hospital administration. Fast forward a few weeks, and I was getting coffee with a peer leader and he recommended that I talk to his girlfriend that is doing consulting. I reached out and had coffee with her, and thanks to her advice with  providing me with the numbers of UGA alum that interned at MBB, I became even more entranced. At UGA, we have an organization called the Corsair society, a business club that takes talented students and helps with the final polishing to try and be successful in recruiting. Well, at this point, Corsair application season was coming around and I decided to apply. Now, I could actually see myself in consulting during a gap year before med school (Yes, MD was still on the docket). I began to case prep and learn how to really interview, and through this process, I became extremely interested and loved thinking about macro problems and started to see the world and business in a transformative and new way.

    I got accepted! It was insane, and I found a tight community in that organization. That summer, I went through recruiting and very much did not get an offer despite interviewing, and really no one got offers. I was looking for something new and studied abroad at LSE, thinking about pivoting into policy and law school. So, I took junior year with consulting on the burner and ended up interning at a think tank during my junior summer. I loved this experience and knew that if I was applying to law school I wanted to have a summer in DC. During the full time recruiting of MBB, I decided to reapply and see what happens. Well, Bain was the earliest deadline and I shortly after received an interview invite. 

    I stepped up my case prep game and ended up having my first round interview on zoom in Seattle while visiting my freshman year college roommate. I received an invite the next day for round two. I then had 1.5 weeks and took it chiller and just focused on my why and some light preparation. My interview was on a Monday, and I drove to Athens right after it. I hadn’t heard anything for a day so I was obviously very nervous. But, while I was driving around on Tuesday, I got a call from my partner giving me my offer. This day is probably one of my top 5 memories. I can still perfectly recount it and am immensely grateful for the overwhelming amount of support from those at Bain.

    I see consulting as a launch point to learn and grow with other incredibly gifted and ambitious peers. Although Atlanta wasn’t my first choice, Bain heavily focuses on healthcare in Atlanta, and I knew that it was the best place for me to learn from some of the best in the industry. I plan to stay at Bain for 3 years before doing a joint JD/MBA, as of now, and then afterwards, who knows! There’s so many possibilities but I know that whatever I choose, it will be in pursuit of trying to create a better healthcare system.

    Saanvikha’s Story

    Right before my second round interview in Edinburgh!

    To be quite honest, I didn’t really know that consulting existed as a career until halfway through my sophomore year of college. I came into college as a Biochemistry & Molecular Biology major and envisioned myself doing something with health policy or public health in the future. In fact, when I first learned about consulting (through Dawson, naturally), I had been accepted into and was completing coursework for the Double Dawgs program for an MPH with a Health Policy & Management emphasis. But, I honestly was not enjoying the program as much as I thought I would. I was also worried about starting off a career in health policy because I did not want to get a general legislative staff assistant position on the Hill and was not ecstatic about any of the other health policy careers people had spoken to me about. During my spring semester, Dawson had tried to convince me to explore consulting but I was very much opposed to the idea of working in management consulting. I thought the work hours were terrible (and still kind of do), was nervous about getting sucked into the corporate world, and didn’t think I had the skills or background to even get an offer. 

    I spent the summer after my sophomore year in Athens, GA doing research and volunteering, and I had quite a bit of free time. So, I decided to look into consulting a little more – just to learn a little more about it. Even though at this point of time I still didn’t see myself pursuing it, I figured there was no harm in learning about it. So, what did this look like? Reading Case in Point, of course (to see what casing was like), reaching out to people working in consulting who were alumni of UGA, participating in Connect with McKinsey and BCG Launch, and reading as much as possible about it online. I was exclusively looking at healthcare consulting companies at the time (ex. Huron, Avalere, Deloitte GPS) because I knew that healthcare is where I wanted to be long-term. I also still didn’t think I could actually place and vividly remember saying that I was solely looking at boutique and maybe Big 4 firms because I didn’t have what it takes for MBB. Surprisingly, I ended up really enjoying my conversations with everyone working there, but unfortunately, by the time I came to this realization, the recruiting season for the consulting summer internships had come to a close. 

    Consulting was on the back-burner for most of my junior year besides networking calls every once in a while until I did the Bain Atlanta Women’s Leadership Summit. I absolutely loved the two days I spent in the office. Not only were the culture and people at the office amazing, but the actual projects were so interesting. I also saw how people were able to use their job in consulting to create change and do good in the world, which was inspiring and encouraging. Post-summit, I was guaranteed a first-round interview with the office, so I spent several hours casing and speaking with associate consultants in the office (even while abroad in Cortona and my internship in NYC). By completing Solve for McKinsey, I also had the opportunity to attend several ATL recruiting events. I ended up applying in the summer for Bain, BCG, and McKinsey.

    When my first-round interview for Bain came around (the first consulting interview I ever did), I felt prepared and both excited/nervous. But, the actual interview didn’t go so well, and I ended up not getting a second-round. I was pretty discouraged after this because Bain ATL was my “dream” company, and I pretty much lost all hope for consulting and basically went through a crisis of applying to every/any job on Handshake because I was scared of being unemployed. Very shockingly, I ended up also getting first round interviews from the BCG Washington D.C. office and the McKinsey ATL office. I was still bummed about Bain and had a pessimistic outlook about the interview, but I did both of those interviews right before leaving for the U.K. and got calls about a second-round interview for both. I ended up not getting an offer from McKinsey, but I did my second-round interview for BCG in Scotland and got a call the same night! Honestly, every time someone asks me what I did to get an offer from BCG WAS, I don’t have a clear answer (I didn’t talk to anyone from the office before nor did I have any connection to DC besides loving policy). I think what was more important was being able to tell my story passionately and really honing in on my strengths in casing and interviewing. Consulting, for me, is an avenue to learn about various fields, tune my analytical and creative skills, and make connections that will help me towards a future international health policy career.

    Wrap-Up

    We know that was a lot to gather from both of our paths to consulting, but we hope that gave a little more insight into how we “broke through.” There isn’t a recipe or foolproof guide into how to start at an MBB firm. Everyone has their own path and story (as seen in our distinct ones). This is simply what worked for us. In the future, we’ll give some more guidance on how to network for consulting, what programs to consider, casing/interview tips, and more. So…stay tuned!

  • How to Write a Responsive Email

    We’ve been listening to you and, thus, have decided to start a soft skills professional development series. Be on the lookout for articles focused on building the soft skills necessary to have larger yields on your professional success. To start, let’s focus on the email, which is usually the first step. 

    Why do we email? We want info. Social security, zip code, credit card.. just kidding just kidding. But really, it’s because we want to (1) want to connect with someone and (2) typically learn something. Maybe you are reaching out about internship opportunities, asking a teacher about being in their research lab, or connecting with someone at your dream company to hear about their work. We want to support you and make sure you have the best odds of a response because these individuals can be critical for your success 

    We’ve all been there: sent an email to a cool person from LinkedIn and received no response. In fact, both of us were there until we learned how to write an email that got responses. We know this will seem basic, but hold on to this. You’ll never stop having to write emails, so let’s learn how to do it the right way. 

    First, what’s the layout of the email? Here are the 5 major parts of an email:

    • Intro/greeting: Introducing yourself and professionally greeting them
    • Body: Your goals, why you are reaching out. Essentially, the background information 
    • The request: Ask for a specific and direct request. It is helpful and clear to use a question mark, and if you are trying to set up a meeting, GIVE YOUR AVAILABILITY.
    • Wrap-up: Finish out the email formally
    • Email Signature: Adds professionalism to the email 

    That was the basic layout but let’s build this out further. Remember, the whole *point* of an email is to get a response, so your goal should be to connect with the receiver of the message and consider what in your email would get them to respond and why. 

    Intro: this is where you say hello and introduce yourself and your background

    1. Good morning/afternoon or Hi (want to maintain formality)
      • No ‘dear’ – it’s a little emotional/familial
      • “Hi” – for colleagues or people you know well
      • “Good morning/afternoon” – for professors and people you don’t know well
    2. Make sure you say their name not just the greeting word
      • Try to find their appropriate title (don’t assume all professors are “Dr.”)
      • Some people prefer to go by their first name, but don’t assume this unless you have previously talked to them or if in a response they say their first name 
    3. Introduce yourself!
      • Your name, major, brief relevant background, interests etc. 

    Body: this explains why you are reaching out to THEM and your goals in possibly connecting me with them

    1. How you know them
      • Were you connected to them?
      • Did you connect with them on Linkedin?
      • Were you on a website and found their name?
    2. Why you decided to reach out to them
      • Is there something you want to learn about?
        • Are they in a job or position you find appealing?
        • Did they do an opportunity you are considering?
      • Tip: give them something to relate to you with, a similar university organization, a connection they know, etc.
    3. Your goals of having a conversation with them
      • This is your chance to explicitly state why you want to talk to them

    Request: this is where you ask to connect with them, offer times over one or two weeks that you are available

    1. Ask: “Would you be willing to meet over the next two weeks? If so. here are times I am currently free”
      • ‘currently” is important because schedules can change depending on how long it takes for you to get a response
    2. Give literal dates: (i.e. Mon, Mar 7)
      • You want to make it as easy as possible for them to compare their calendar to yours
      • Reminder YOU are taking time out of their day, so be courteous and save an email exchange by giving times you are free
    3. Tip: Maybe ask to just talk about their background. Not even necessarily getting a job
      • At the same time, people you are talking to are busy, and they shouldn’t feel like you are wasting their time
    4. Tip: Don’t be too straight forward!! This can come off wrong
      • Don’t just say: “can you give me a referral?” or “can you connect me with a partner?” or anything out of line
      • You do not want the exchange to be or even come off as transactional

    Wrapping up: this is where you end the email

    1. Mention “thank you again!” and “please let me know if any of these times work for you”
    2. Wrap with a final greeting: “Hope you have a great afternoon!”
    3. Best, FIRST NAME
      • i.e. Best, James

    Email Signature: builds credibility and professionalism

    1. Times New Roman 11pt
    2. First line: First Last name (bolded)
    3. Second line: The University of XXX | Class of 202X
    4. Third line: Major(s) 
    5. Fourth line (optional): Minor(s); certificates
    6. Fifth line (optional): email/phone
    7. Sixth line (optional): position in relevant organizations

    Let’s take a look at some examples:

    To a prospective research mentor: This was written while looking for a research lab in biochemistry

    Good afternoon Dr. XX, 

    I am a current second-year student majoring in Biochemistry and Economics, and I am looking to get involved in research with biochemistry this upcoming semester. I was exploring the biochemistry website, and I found your research extremely interesting with Glycobiology. Through my coursework in genetics and biology, I have become familiar with sugars and the central dogma and am most interested in how your research applies outside of just studying OGN. I am currently finishing CHEM 2212, Organic Chemistry II, and I will be starting BCMB 4010 next semester as a third-year and have undertaken undergraduate research before. 

    I am interested in potentially obtaining an MD/PhD, and I want to build further research experience in the Biochemistry space. I have done research on Johns Hopkins and their programs as well and I would be extremely interested in hearing about your experience as a postdoc there. 

    Would you have time within the next month to talk about your research? I would greatly appreciate it and would love the opportunity. Below are some times I am currently available:

    • X, 
    • X
    • X
    • X

     Please let me know if you have any questions or concerns or what would be the best way to meet if you have time. I also have my resume attached below. Thank you so much! 

    Best, 

    Dawson 

    Dawson J. Templin (he/him)

    The University of Georgia | Class of 2025 

    A.B. Economics | B.S. Biochemistry and Molecular Biology

    Certificate: Personal and Organizational Leadership


    To an individual at a firm I was curious about: This was written to learn more about a company that I was considering applying to intern/have a full-time job at

    Hi XXX,

    I hope you are doing well!! I am planning on submitting my application within the next few days for [position] at [company] in the [city] office. If you have some time, would you be available to speak to me about your experience on XXX? I enjoyed  getting to connect with you in Athens a few months ago and would love to follow up. I would appreciate any guidance or support you can provide through the application process as well. I have listed some times that I am available next week below. I can be fairly flexible with my internship, so please let me know what works best with your schedule:

    – Mon, June 24th: before 3pm

    – Tues, June 25th: 8am-5pm

    – Wed, June 26th: before 5pm

    – Thurs, June 27: before 10am / after 12pm

    – Fri, June 28: 8am-5pm

    Do any of these times work for you? Thank you so much again, and I hope you have a great morning!

    Best,

    Saanvikha

    Saanvikha Saravanan (she/her)

    The University of Georgia | Morehead Honors College

    B.S. Biochemistry and Molecular Biology | A.B. Spanish


    Well, there you have it. I know this gave a brief template on how to write a successful cold email, but the most important thing the receiver is going to look for is genuinity. They want to see that you truly want to connect or talk with them, so make sure your email is personal and authentic. Don’t simply copy and paste the same template to each person you reach out to without taking the time to edit it based on what would be appropriate to the specific receiver. Remember, don’t write a novel, be on the briefer side (unless you reached out on Linkedin and they know you’re gonna write them). Try to form a connection with the recipient of the email (university, club, etc.) because this makes them more likely and excited to respond.
    If you have any questions, feel free to email us at [email protected] (haha get it?). But really, be on the lookout for more professional development soft skills and hope this helps you create excellent emails that get responses!